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Marketing & Sales, Branding, Marketing Strategy & Planning, Digital Marketing  Andrew Geoghan discusses Kantar’s Blueprint for Brand Growth highlights three key factors—meaning, difference, and salience—that predict brand success. Brands excelling in these areas outperform competitors, drive pricing power and sustain long-term growth through predisposition, presence, and expansion.
Retail, Customer Experience  Explore how to grow your e-commerce marketing strategy through a collaborative approach to achieve long-term success.
Sustainability, Responsible Business  Learn how the marketing industry can become a driver of positive change with Alexis Eyre, author of ‘Sustainable Marketing’.
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